Disability Employment Services Website & Google Ads Grant for DESF (Australia)

I created a comprehensive WordPress platform for Disability Employment Services Foundation (DESF), enhancing accessibility, user engagement, and visibility for Australian NDIS stakeholders. This project focused on empowering non-profits with tools to connect job seekers with opportunities, blending inclusive design with targeted marketing to support community impact.

Using Elementor for a responsive, mobile-first layout, I integrated custom sections for services, resources, and contact forms. To amplify reach, I secured a Google Ads Grant providing $10k/month USD in free advertising. Behind the scenes, I set up Google Analytics and Search Console for performance tracking, with Looker Studio dashboards to monitor traffic and conversions.

This work not only transformed DESF's online presence but also informed my approach to budget-conscious strategies for non-profits, emphasising measurable ROI in social impact sectors.